June 2, 2015

Dont short or go long Shake Shack, Go Pro

To me, Shake Shack is a short, but given my core tenets of short selling -- never short when the short interest exceeds 7%-8% of the float and when the short interest is a multiple of the daily average trading volume -- I am a spectator in this yo-yo.

And today, the yo-yo is -$10.

My advice? Avoid SHAK (on either the long or short side) -- like the plague.

Just like GoPro (GPRO).